We unpacked everything 2025 threw at us. The rise of AI, shifts in consumer behaviour, platform trends, and explored exactly what marketers need to focus on as we step into 2026.

K:LDN is Klaviyo’s annual flagship event, bringing together its community to share fresh insights and the latest developments in the world of email marketing. This year’s event was bigger, better, and more forward-thinking than ever, and it left us with some brilliant takeaways that are well worth sharing.